Christmas season is upon us, providing many exciting opportunities for businesses to market their products in special ways. What’s a great promotional material that your clients actually look forward to receiving? Free items in a Christmas giveaway!
Ditch the old marketing megaphone and step away from tired holiday promotional trends. A Christmas giveaway gives you the opportunity to communicate with a huge holiday-obsessed stampede and turn these casual visitors into lifetime clients.
Here’s how to use Christmas giveaways to promote your business:
1. Let your clients know
If you already have loyal repeat customers, let them know about the giveaway. Chances are, if they already trust your brand – they’ll be thrilled to get a chance to receive something from you for free. You can make a post on social media or send an email announcement to inform them about the giveaway.
2. Encourage virality on social media
A unique or humorous promotional item will encourage recipients to share it on social media. This is where your giveaway can get the most traction. If your item piques the netizens’ interests, they are more likely to look your business up. Don’t forget to incorporate a witty holiday-related hashtag on your giveaway post for added appeal.
3. Give updates throughout
While your Christmas giveaway is in full swing, be sure to update clients about your free item. Use social media to help create buzz. Getting people excited about your item will keep you a top-of-mind brand throughout the season.
4. Shine a spotlight on your clients
When you see clients posting about your giveaway on social media, ask for permission to repost their photos (with a corresponding tag) on your official account. Likely, they’ll be thrilled about the exposure. This may also help you reach a new audience, as the people on your client’s friends list may see your post. This can become a gateway for them to get to know your brand.
Keep those tips in mind as you host Christmas corporate giveaway. For more ideas make sure to check out Gift Solutions. Whether it’s a product launch giveaway, a corporate event souvenir, a sales rally memorabilia, a holiday or Christmas gift, our products are designed with elegance, sophistication and simplicity — all within your budget. For more information, you may call our hotline at +637-8641 to 42, or send us an e-mail via firstname.lastname@example.org