Business conference and convention giveaways are one of the best ways to market your business. Attendees are made aware of your brand during business conventions when you place your logo on conference gifts. This increases your chances of being noticed and remembered. Convention promotional products are guaranteed to bring attention around your brand.
A lot of articles online suggest how important it is for companies to focus on giveaways that support their overall marketing strategy, connect with their audience and elevate their brand. In addition, there are definitely aspects of the perfect convention giveaways that will never chan – they need to be easy to transport, attractive to potential recipients, and budget-friendly.
In 2017, however, a new product trend showed that prospective recipients of promo items expect higher-quality giveaways. This means that having cost-effective promo items at conferences and conventions is still definitely important, but having higher-quality (and possibly more expensive) promo gift items is now needed to attract quality leads at these kinds of events.
This isn’t to say that traditional low-priced convention souvenirs are obsolete. The point is that higher-quality promo items have more potential to attract visitors to your booth and have them actually use these items long after the convention has ended.
We’ve listed some items below that will help you think beyond the pen and make a bigger impact on everyone that gets to receive your convention souvenirs:
1. Mobile Phone Ring Holder
This simply sticks to the back of a smartphone or tablet. It’s a convenient and safe metal ring grip prevents dropping and damaging mobile phones. Leverage full color imprinting and make this a worthwhile giveaway that will truly be useful to your convention attendees.
2. Microfiber Cloth
This soft microfiber cloth is ideal for cleaning smudges and fingerprints on devices and accessories. Versatile and portable, this cloth is definitely a must-have for anyone with phones, eyeglasses, sunglasses, cameras, tables, and other delicate surfaces – basically, it’s perfect for everyone! Your company’s logo and branding will pop with a beautiful full color imprint. What’s best is that this item is available in custom sizes and packaging for you to express your brand’s message and meet your exact needs.
Aside from shirts, it is quite rare to give out apparel items in conferences and other trade show events. But, you should really consider logo socks as convention souvenirs. They are affordable, yet highly effective in making an impression. Customers want apparel items they can actually wear, and socks are a gift that can universally please everyone.
4. Cord Wrap / Earphone Organizer
A cord wrap / earphone organizer is a practical souvenir and can be used every day. With a wide array of colors, recipients will be able to store their electronic cords in style with this creative promotional product.
The key to giving the most successful convention souvenirs is finding items that hit the sweet spot of being unique, attractive, and useful. This just goes to show that there are a lot of other items to choose from for conventions aside from the usual pen.